| Section I: eBay Business Basics |
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Getting the basics right is one of the keys to success. This section will take you through the steps every seller should take to assure their success
Chapter 1: Getting Started
Chapter 2: Setting Up Your Business For Success
Chapter 3: Essential Requirements to Sell on eBay
Chapter 4: Finding A Profitable Business Strategy
Chapter 5: Writing A Simple Business Plan
Chapter 6: What Sells & What to Sell on eBay
Chapter 7: Investing In Your Business
Chapter 8: Research – Your Key To Constant Profits
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Section II: Creating and Launching Auctions |
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This is more than just the mechanics of launching an auction. Each of these chapters tells you not only how to do it --but the strategic tips and tricks to get it right and make sure you drive more and higher bids to your auctions.
Chapter 1: Launching Your Auctions
Chapter 2: Choosing Your Selling Category
Chapter 3: Writing A Winning Auction Title
Chapter 4: Writing Killer Auction Descriptions That Sell
Chapter 5: Adding Pictures To Your Auctions
Chapter 6: The eBay Gallery Option
Chapter 7: Item Location
Chapter 8: Quantity Selection
Chapter 9: Setting Your Minimum Bid
Chapter 10: Auction Duration --Strategies and Best Days
Chapter 11: Reserve Price Auctions (RPAs)
Chapter 12: Private Auctions
Chapter 13: Buy It Now Strategies
Chapter 14: Listing Items In Two Categories
Chapter 15: Super Featured
Chapter 16: Featured Plus
Chapter 17: Bold and Highlight
Chapter 18: Counter Choice
Chapter 19: Shipping Cost
Chapter 20: Escrow Service
Chapter 21: Payment Methods
Chapter 22: Ship-To Locations
Chapter 23: Select A Template
Chapter 24: Previewing Your Item
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Section III: Advanced Listing & Selling Strategies |
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This is the information that will put winning bids in your column and money in your pocket.
Chapter 1: Controlling eBay Fees & Costs
Chapter 2: How To Use PayPal To Increase Profits
Chapter 3: How To Set Up An eBay Store That Sells For You
Chapter 4: The eBay Keywords Program
Chapter 5: Shipping & Handling & Insurance Profits
Chapter 6: Automating Your Auctions
Chapter 7: Auction Photography & Image Management
Chapter 8: Grading Items For Sale
Chapter 9: Your Listing & Sales Strategy
Chapter 10: Using Dutch Auctions To Explode Profits
Chapter 11: Product & Market Analysis
Chapter 12: Managing Your Inventory For Profits
Chapter 13: Research By Trial & Error
Chapter 14: Building An Excellent Feedback Rating
Chapter 15: Advanced Customer Service Strategies
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Section IV: Product Acquisition |
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How, What and Where to find the products to sell on eBay is a seller's biggest problem and a constant challenge. This section will give you the tools and the information you need to find the products that sell the best at the lowest prices
Chapter 1: Introduction
Chapter 2: Types Of Wholesalers
Chapter 3: How To Find Wholesalers, Dealers and Distributors
Chapter 4: How To Negotiate With Wholesalers
Chapter 5: How To Buy At Auction
Chapter 6: Wholesale Dealer Auctions
Chapter 7: Closeout Dealers & Mass Merchandise Wholesalers
Chapter 8: Closeout Auctions On The Web
Chapter 9: Buying at Trade Shows
Chapter 10: Gift Marts and Design Centers
Chapter 11: Direct Importing
Chapter 12: Finding Wholesale Antiques and Collectibles
Chapter 13: Paperwork & Forms
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APPENDIX |
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APPENDIX 1: HTML Primer
APPENDIX 2: Auction Checklist
APPENDIX 3: Trade Show Calendar
APPENDIX 4: Merchandise & Gift Mart Directory
APPENDIX 5: Article - Why eBay Sellers Fail
APPENDIX 6: Raising Money for Your Business
APPENDIX 7: Article - Who's In Control?
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