The eBay Affiliate Program with over 100,000 global members will be brought in house starting April 1st.
eBay announced the eBay Partner Network, a new global affiliate program for publishers driving traffic to eBay. Officially launching on April 1st, 2008, the eBay Partner Network will be eBay’s new in-house affiliate network.
Since 2001 eBay has used Commission Junction (CJ) to manage its affiliate program.
CJ enabled affiliates and Web site publishers to be paid for all traffic driven to eBay. But many affiliates, including myself, have complained to eBay that CJ is difficult and cumbersome to use. With this move, eBay can more easily tailor their affiliate program to the needs of its users.
eBay has one of the most competitive affiliate programs in the industry. Several affiliates have made as much as $100,000 a month and many earn that in a year. Affiliate can put links, banners and search boxes on their website and earn commissions when new members join eBay and purchase products on the site.
eBay says, “The new in-house program will allow eBay to more closely align the program with the needs of its publishers and the eBay Community, and will eventually engage all of eBay’s assets to create one of the most robust affiliate networks in existence.”
“Affiliate partners are central to eBay’s ongoing strategy of improving the user experience and increasing engagement,” said Matt Ackley, vice president of Internet marketing at eBay. “The new eBay Partner Network will allow us to have a direct relationship with our affiliates, innovate faster and deliver new products and tools in a more timely and efficient manner, providing new revenue opportunities for our affiliates and creating a more streamlined user experience for our buyers and sellers.”
As part of the move to an in-house affiliate network, eBay and Half.com will no longer run their affiliate programs through ValueClick’s Commission Junction platform. eBay affiliates working with other platforms including, Affilinet and TradeDoubler will not be affected.
If you are an eBay and/or Half.com affiliate, you will be required to move your affiliate links over to the eBay Partner Network by May 1st, 2008.
You can find more information on the program and the transition process for eBay affiliates at http://affiliates.ebay.com.
- The Complete eBay Marketing System, 2008 Edition by eBay Gold PowerSeller Skip McGrath
The new version of the eBay marketing system is now available with all recent eBay changes