We have been selling on eBay for 10 years and new sellers start an eBay business every day. Not all of these eBay sellers will be successful, but many will. If you want to make money on eBay follow these eBay tips to increase your bids, final value prices and profits.
eBay Tips # 1 ~ Determine an item’s value before you list it:
Use a research tool like HammerTap or the eBay Completed Search to find information about your item such as the average selling price, average starting price, and features, and key words that attract buyers. Look at the image below. When you complete a search look for the radio button that says Completed Items located in the left hand panel of the search results. Click on that button and it will show you a list of what the item sold for in closed auctions instead of ongoing auctions.
eBay Tips # 2 ~ Use a low starting bid:
Getting that first bid is very important. Buyers are more likely to bid once they see other bids on an item. Be careful about using reserves. Reserve pricing turns off many buyers, but if this is the only way to protect a valuable item then it’s worth a try. A low opening bid with no reserve will usually jumpstart bidding and increase your final selling price.
eBay Tips # 3 ~ Write compelling titles:
Be sure to include key words that buyers search for. Always check your spelling. Your item title helps bidders find your items. eBay gives you 55 characters so use each one wisely.
eBay Tips # 4 ~ Write Complete Descriptions:
There is no such thing as too much information. A good description is concise, organized, and easy to read. Use bold for subheads, bulleted lists, and white space between paragraphs. Be sure to include item attributes such as style/type, brand, size, color and condition. When you write your description try and think like a buyer.
eBay Tips # 5 ~ Always Include Photos:
A picture really is worth a thousand words. The more photos the better (up to a point). I typically use 3 or 4 photos to show an item from all sides. Take clear, well-lit photos from a variety of angles to accurately showcase your item. Use good lighting and an uncluttered background to get the most out of your photo. Using a tripod will help you get nice sharp pictures. If you sell regularly on eBay it pays to invest in a simple photo studio such as those sold at www.ezauctiontools.com.
eBay Tips # 6 ~ End your auctions at the best time and day when most buyers are online:
This is usually in the evening between 4-8 PM (Pacific Time). However this is not true for all items so it pays to check eBay’s completed listings to determine the best time and day for your category. For example, merchandise purchased by businesses tend to sell better during the business day.
eBay Tips # 7 ~ Over-communicate:
Always respond quickly to any buyer questions. Include a handwritten note in the box to personalize the sale. Always send the buyer an email telling them when and how you shipped their item.
eBay Tips # 8 ~ Don’t stand in Line at The Post Office:
You can print postage online with the PayPal checkout feature or by going directly to the Post Office website at www.usps.gov. Once your packages are ready just take them to the back door of the post office and drop them off. If you know in advance that you will have shipments you can even schedule a pick up at your house.
eBay Tips # 9 ~ Get Free Shipping Supplies:
There are two sources for free shipping supplies. If you use Priority mail, the United States Postal Service offers a variety of free shipping supplies, delivered directly to you within a few days. The other source is your local gift shop or kitchen store. These merchants receive shipments every day and usually break up the boxes for recycling. Many of them will gladly give you their boxes, Styrofoam and bubblepak.
eBay Tips # 10 ~ Don’t Mark Up Shipping:
High shipping costs are one of the biggest reasons buyers leave poor DSR scores. Always charge the actual rate for shipping. If you offer or pay for insurance, check out www.ShipInsurance.com for lower insurance rates.
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